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Feb 08 '13

By: Richard Guidry
Subject: SEO
Title: Authoritative Links...

Authoritative Links And Where Do You Get Them

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Google attempts to quantify the authority of a web page through the use of PageRank. PageRank is Google's method for measuring the importance or authority of a web page. Authority on the web, authoritative links, and the importance of quality backlinks can be explained through the following analogy. If you needed an explanation, as to why you were experiencing intense pain in your side, you would trust the answer of one internal surgeon over the answers of 1,000 automobile factory workers. Just as you would trust the information of a surgeon, who is an authority on internal side pain, more than you would trust the information provided from 1,000 people's un-authoritative opinion, so do search engines "trust" links to your web page from authoritative sites more than they "trust" a large quantity of links to your page from sites that are seen as unimportant.

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Jan 28 '13

By: Richard Guidry
Subject: SEO
Title: Social Sharing

How Social Sharing Is Driving SEO and Ranking

The web has truly gone social. These days it seems that everyone's lives, opinions, and businesses are uploaded and put on display for the entire world to see. Because this phenomenon is real, websites and businesses that want to succeed must harness the power of sites like Facebook, Twitter, and other social sharing services and outlets. Help increase your site's organic traffic and authority by sharing your site across as many social media and sharing outlets as possible. It is a worthwhile endeavor to create pages or accounts on these social media sites, so your website can become part of the online social conversation.

Backlinks Banner I

Nov 08 '12

By: Richard Guidry
Subject: SEO
Title: Identifying Keywords...

How Can You Identify The Best Keywords?

Simply put, the way you find and identify the best keywords to use on your website, in your blog, or in an article is to do keyword research. Keyword research is the first thing a search engine marketer does, when beginning a campaign. Keyword research allows marketers to identify the actual search terms and phrases people type into a search engine, when they are searching for information related to the website they intend to market. Knowing and incorporating the keyword terms and phrases people actually use, when conducting a search, is a must and the foundation of any quality search engine marketing campaign.

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